SilverTech, Inc

Virtual Reality (VR) & Augmented Reality (AR): Are You Ready?

Part of SilverTech’s “2020: The Future of Marketing” webinar series, this session will help your organization prepare for a very near future in which virtual reality (VR) and augmented reality (AR) will change the way we consume and interact with content.

On-Demand Webinar

Session Description

Virtual reality (VR), a fully immersive computer-generated environment, and augmented reality (AR), the superimposition of computer-generated images on the real world, have, well, altered our reality. With the arrival to the market of consumer-priced VR headsets and the groundbreaking cultural success of AR apps such as Pokemon Go, the ambitions of talented developers and marketers can now be realized in 360 degrees.

Webinar Topics

  • The evolution of VR and AR what the (near) future might hold
  • Examples of some of the most effective marketing uses of VR and AR
  • How to integrate VR and AR with your existing marketing technology
  • Introduction to SilverTech's VR team and some of the projects that they are working on

Meet SilverTech's Experts

Jeff McPhersonJeff McPherson
Chief Digital Officer, SilverTech

For more than 15 years, Jeff has helped businesses connect with their consumers by seeking out trends to attract, engage, and retain customers, ultimately driving profitable customer relationships. His areas of expertise include e-commerce, utilities, financial institutions, and the healthcare space, with a focus on strategy, customer communications, systems and workflows, and enterprise system strategy.

Samantha MaltaisSamantha Maltais
Principal Strategist, SilverTech

Sam was recently named a recipient of one of NH’s highest honors for young professionals, The Union Leader’s 40-Under-Forty. She is an in-demand speaker at digital marketing conferences having most recently been featured at Digital Summit Philadelphia.

Can't make the live broadcast? Register anyway and we'll follow up with a link to the on-demand presentation.