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Whitepaper: Mapping the Customer Journey

Though it may go by different names - customer, user, or buyer’s journey - the goal is the same: to better understand the myriad interactions your potential customers and customers have with your brand. In this whitepaper, learn introduce customer journey mapping to your organization.

A SilverTech Whitepaper

Well-thought out personas are the foundation of personalized, one-to-one communication. Customer Journey mapping builds upon that foundation by taking your personas through a hypothetical experience with your brand. 

Learn more in our on-demand customer journey webinar.

"…Through their approach, SilverTech has proven they understand that the best marketing strategies are those that enhance experiences throughout the entire customer journey.”

brian halliganBrian Halligan
CEO, HubSpot